5 Easy Steps to Follow When Marketing My Internet Business

Marketing my internet business can be challenging, especially for beginners. Let's look at some terminology and basics to get you started. The results will inspire growth when launching your internet business. Follow these 5 easy steps to start:

Step 1) Find the best keywords and phrases: write down a list of keywords and phrases that best suit your business. Put yourself in the consumer's mind as much as possible. These are the words that consumers use for searching for products and services, so it's important to spend some time on this task and think it through. Think of direct keywords, keywords that provide solutions, think of key phrases not just words.

Step 2) Choose a domain name: Make sure your domain name is keyword driven or catchy. If you have a unique business name then you can use that as well. Three and four words are okay if they are short but easy to remember. Common names are hard to optimize as a beginner. If you have a business name like Acme, Omega, or Infinity, you're in for a real challenge to become visible on the internet. Research other ideas to make sure you make the right choice.

Step 3) Optimize your web pages: Again, focusing on keywords and phrases you are telling the search engines which keywords you want to be found. Rule of thumb - optimize six pages and each page should focus on one or two keyword phrases that are relevant to your product or service. It's helpful to have software or a consultant help you to find which keywords and phrases you should use to optimize based on your competition and industry.

Step 4) Optimize your inbound links: Links can be one of the most important factors for high search engine rankings. This includes links from other sites, links within your website to other key information in your own website, and links from internet directories. There is software that automatically registers inbound links for you that you can research.

Step 5) Submit your website: Submitting to search engines invites other sites to visit your website. If done correctly with optimizing web pages, you can move up in the rankings. It's also important to use your domain name when submitting your site and using a reliable web hosting service. Only submit actual sites versus a site that is redirected to another site. Last but not least, your url should not contain special characters for search engine submission.

Following these five steps will help your website move up in the rankings-- guaranteed! Is it going to be easy? The answer is NO. I've learned a lot of these steps by trial and error when marketing my internet business. It's become a daily ritual to keep an eye on my rankings to make sure that I'm becoming more and more visible on the net. Don't forget, there are a lot of "free" and organic ways to market your internet business on the net that I have revealed in this blog.

Most of all, you really just have to take the first step and that is to decide to become a part of marketing an internet business online. The reason - by the year 2010 almost every business will have presence online that includes some sort of e-commerce. Now is the time to plan for yourself and for your business. Don't get left behind.

If you fail to plan, you plan to fail.... For more information to obtain an online marketing plan, please visit www.marketingmyinternetbusiness.com. That site offers a free online marketing plan download.

Trisha Ahlman is the CEO of Augment Marketing Group and has over 15 years experience in marketing for corporations and small businesses. She sits on several creative and strategic development boards nationwide. Augment's mission is to inspire growth in all businesses large or small when developing strong brands. We believe in inspiring, learning and growing. She can be reached at trisha@augmentgroup.com .